1. Business Information
1.1 Name of the Business
Naturalwise CC
1.2 Format of the Business
Close Corporation
1.3 Registration Number
2002/021 027/23
1.4 Date of Registration
February 2002
1.5 Contact Information
Postal address:
PO Box 262, Lonehill, South Africa, 2062
Tel: 011 705 1607 or 086 110 6329
Fax: 011 705 1687 or 086 551 87 88
E-mail: info@naturalwise.co.za
Website: www.naturalwise.co.za
1.6 Owners
Cheryl Lynne Koorn, cheryl@naturalwise.co.za
2. Description of Business
Naturalwise has established itself as a trusted eco company, consistently providing individual, corporate and retail clients and distributers with carefully selected and validated natural, eco-friendly products. Products supplied by Naturalwise are much needed alternatives to the commonly available chemical products that are causing health and environmental damage at an increasingly alarmingly pace.
Products supplied by Naturalwise are carefully selected from a number of suppliers, sourced both locally and abroad, for their ability to promote and sustain life as well being able to genuinely improve quality of life.
Naturalwise aims to always promote better health holistically and to sustain our natural environment through the products that it promotes and supplies.
All Naturalwise products have passed their stringent selection criteria and are natural, eco-friendly, animal friendly, non toxic and holistic.
3. Description of Services and Products
3.1 We supply product solutions to important aspects of living
Most of the water we drink, the air we breathe, the food we eat and the toiletries and cleaning aids that we use are tainted with differing degrees of toxins and pollutants. These toxins are threatening individual and environmental health and well-being. The future of our food supply and its nutritional value is diminished by large-scale unsustainable farming methods which are further compounded with the ever increasing toxic overload in our soil, water and air.
It is with the understanding of the inter-dependency that exists both within man and between man and the greater environment that Naturalwise has specialised in:
- Clean Drinking water systems
- Pure Air solutions
- Nourishing juice extractors and pure, natural nutritional supplements
- Safe Eco-friendly Home and Office Cleaners
- Natural Skin, Body and Hair Care
- Informative Books and DVD’s
Through information sharing Naturalwise makes it easy for the public to lessen their negative impact on the environment and to lessen the health risks posed from current environmental pollution
By addressing both the ecological and the health problems inadvertently caused by synthetic products use, Naturalwise aims to make a significant contribution to the re-emergence of health and well-being on all levels, through treating the root cause instead of just treating the symptoms. Naturalwise sends out a newsletter once a month informing the public on a variety of subjects that influence the environment and their health and well-being. Naturalwise will increasingly link with NGO's and and other like-minded organisations and explore subjects as far ranging as Genetically Modified foods and the negative impact of additives and preservatives in Kids Meals, to the benefits of organic farming, and the effects that chemically based skin care and cleaning products have on individual and environmental health and well-being through:
- Movie showings
- Newsletters
- Workshops
- Presentations
- Product Demonstrations
- Green Consulting Services
4. Vision Statement
To initiate and service a population of healthy individuals and organisations that use products with wisdom and intelligence. This means being aware of the full product cycle from the source of the ingredients used, through the ethical practice of the manufacturing process and distribution cycle, to the usefulness and benefit of product to the end user and finally the bio-degradability and/or responsible recycling of the used product, thus minimising the negative impact on the greater environment and humanity itself.
Ultimately, the Naturalwise vision is of a strong forward thinking human population that chooses to grow, adapt and take responsibility for themselves and the impact of their lifestyles on the environment.
5. Mission
To promote, educate and support the health and wellbeing of the individual and the greater environment, including the plant and animal kingdoms as well as the earths valuable resources of water, air and land that we all depend on for the continuance of life, through marketing a select range of healthy, eco-friendly and sustainable daily products and practices.
6. Company Values
Naturalwise is built on integrity, honesty and efficiency in all areas.
7. Why work with Naturalwise
Naturalwise was not conceptualized to be an ordinary company and each facet has been very carefully thought out to be part of a new paradigm of healthy people, the expression of which comes through in its products. This company had the vision of a green evolution long before it became fashionable and because of this Naturalwise does not stock products purely for commercial gain or for gimmick value.
All products at Naturalwise adhere to the Naturalwise value system and that means that you can rest assured that they are:
- Natural
- Eco-Friendly
- Animal Friendly
- Non-toxic
- Holistic
8. Brief Owner Profile
Cheryl Lynne Koorn
Owner and Founder of Naturalwise:
Prior to the formation of Naturalwise, Cheryl studied the concept of holographic theory and the body-mind connection. After practicing as a therapist in this field for a number of years, Cheryl decided to further her research and studies in the field of natural health and holism, including the completion of her diploma in phytotherapy (herbalism). As a result of her love for natural and holistic methodologies and the recognition of a growing need in society for a more holistic and non-toxic approach to health and well being, she founded Naturalwise. Cheryl has personally researched and tested each of the products offered by Naturalwise, and is a mother of three sons.
